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  NAPES Report: Bright future seen for voluntary benefits

Lynn E. Densford

Employee Benefit News • May 2002

It was sunny inside and out at the Miami meeting of the National Associaton of Professional Enrollment Specialists/Enrollment Specialist International (NAPES/eSI), where 348 upbeat employee benefits brokers, insurers, worksite marketers and enrollers gathered to hear about the hottest trends in voluntary benefits.
The fourth annual "Worksite Renaissance" conference focused on what all there agreed is a rapidly growing demand for voluntary benefit plans. "Worksite marketing is doing real well, and that was reflected in the high energy in Miami," said Walter B. Podgurski, NAPES/eSI chairman and CEO.

Reaching out

According to Podgurski, worksite marketers are now writing $3 billion in new premium business, "and they're on the way to $10 billion." Buoyed by this success, five-year-old NAPES/eSI is actively seeking to expand its influence and develop relationships with groups outside the traditional worksite marketing orbit.

Indeed, one of the purposes of this year's "Worksite Renaissance" was to draw more property and casualty brokers into the fold. The worksite marketing industry has long felt property and casualty (P&C) brokers are in the perfect position to distribute voluntary benefit plans, but so far, they haven't bit.

"It [P&C broker involvement] isn't anywhere near what we'd like it to be yet," notes Podgurski. "But that could change with the ongoing success of Allstate and American Heritage."
(full story)

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